Apple has introduced its latest flagship phones. The iPhone 18 Pro and iPhone 18 Pro Max were the main attraction of the event. John Ternus hosted the keynote. These are the newest models in Apple's phone lineup. The Pro models feature a variable aperture camera. They also use the A20 Pro chip.
Early reviews are starting to evaluate how the phones compare with the Samsung Galaxy S26 Ultra. People are also sizing up the two Pro models. Apple offered a preview of new Apple Watch models and AirPods 5. Apple shares recovered after the announcement.